Kickstart 2026 with a FREE Account-Based Marketing (ABM) Bootcamp!
Join our LIVE expert-led ABM acceleration program. Launch your first Account-Based Marketing Campaign in 4 weeks.
Apply for the ABM Acceleration Program
Cohort START: 26 January 2026
Location: Zoom Webinars
📚 What does the ABM Bootcamp include?
Core workshops + Guest Lectures by Top Experts
🚀 ZenABM ABM Bootcamp — Core Workshop Agenda
List Building Workshop
What you'll learn:
Learn how to build your ideal target account list using Clay, enrich it with the right data, and upload it directly into LinkedIn as a matched audience. We'll also cover best practices for account and persona targeting to set your ABM campaigns up for success.
Campaign Strategy & Plan (LinkedIn Ads)
What you'll learn:
Explore different ABM strategies and how to choose the most effective one for your specific use case. You'll learn which LinkedIn ad formats work best for ABM, content best practices, and walk away with ready-to-use ABM campaign templates for LinkedIn Ads.
Automatic Follow-Up Sequences for Most-Engaged Accounts
What you'll learn:
Learn how to identify your most-engaged accounts, automatically prospect the right personas within those accounts, and trigger personalized email and LinkedIn outreach sequences based on real engagement signals.
LinkedIn Ad Campaign Setup Review & Launch
What you'll learn:
Get your LinkedIn ad campaign settings reviewed by experts before launch. We'll help you spot and fix common (and costly) mistakes so you can confidently launch campaigns with clean targeting, tracking, and structure.
Live Workshop: Your ABM Ads Teardown
What you'll learn:
A live, interactive teardown of real ABM ads and campaigns. Get direct feedback, optimization ideas, and practical recommendations you can apply immediately to improve performance.
🎤 Guest Lectures by Top LinkedIn Ads & Outbound Experts
Ali Yildirim
Multi-Channel ABM: How to Combine Paid Media + GTM Engineering
Co-founder & CEO at Understory, an all-bound growth agency blending paid media, GTM engineering, and automation to drive scalable B2B pipeline.
Session
A roadmap for uniting paid channels and GTM engineering so media isn't siloed but actively drives account engagement and revenue outcomes.
Katya Tarapovskaia
From Segmentation to Signal: AI + ABM Workflows to Win Target Accounts Faster
Co-founder at YouStellar, an AI-led ABM agency helping B2B SaaS teams move from static segmentation to signal-based account prioritization.
Session
Learn how to use AI and real-time signals to elevate account prioritization, personalize engagement, and accelerate pipeline growth.
Patrick Spychalski
ABM with Clay
Co-founder at The Kiln, a Clay-first GTM engineering agency building automated enrichment, intent, and outbound systems for B2B teams.
Session
A hands-on session showing how to leverage Clay to automate enrichment, triggers, and ABM processes across tools without heavy engineering lift.
Casper Rouchmann
ABM in 2026 — The Ups and Downs of the Old Dog
Founder at SparkForce, a B2B growth agency helping SaaS companies scale demand generation, LinkedIn Ads, and ABM programs.
Session
A practical reflection on what parts of ABM still perform, what needs rethinking, and how to future-proof your programs for 2026.
Tas Bober
Why Your ABM Campaigns Deserve Better Landing Pages
(Why Your Landing Pages Are Sabotaging Your ABM Efforts)
Founder at The Scroll Lab, specializing in high-intent B2B SaaS landing pages that convert ABM and paid traffic into pipeline.
Session
Explore how poor landing experiences can undo your ABM targeting and learn what elements actually convert account-level traffic into meaningful engagement.
Maximilian Herczeg
Campaign Setup & Avoiding Mistakes That Kill ABM Performance
Founder at Kamrat and ex-LinkedIn marketer, helping B2B companies design, launch, and scale LinkedIn Ads and ABM campaigns with clean setup and attribution.
Session
A tactical primer on common ABM setup pitfalls—from targeting to measurement—and how to fix them before they erode performance.
Kamil Rextin
Enterprise GTM Systems
General Manager at 42 Agency, designing enterprise-grade GTM systems that align marketing, sales, data, and operations for B2B organizations.
Session
A deep dive into scalable GTM architectures for enterprise teams that need coordinated orchestration across functions.
Philip Ilic
LinkedIn Ads + GTM Outbound Strategy
Founder at KiiN, a LinkedIn Ads agency specializing in Thought Leader Ads and signal-based outbound strategies for B2B SaaS.
Session
How to combine LinkedIn Ads engagement signals with outbound outreach to generate pipeline faster and more predictably.
Tim Davidson
Thought Leader Ads for ABM
Founder at B2B Rizz, a boutique consultancy helping B2B SaaS companies drive ABM pipeline using LinkedIn Thought Leader Ads.
Session
Best practices for Thought Leader Ads that cut through noise, humanize your brand voice, and drive pipeline for ABM.
Gabriel Erlich
Live Q&A: LinkedIn Ads for ABM
Founder at Remotion, a LinkedIn Ads agency focused on full-funnel ABM and demand generation for B2B SaaS companies.
Session
An interactive session to get answers on LinkedIn Ads + ABM challenges, from targeting and formats to budgets and optimization.
Stefan Repin
ABM Pipeline Revival Bootcamp: How to Re‑Activate Frozen Deals With Practical, Low‑Budget Plays
Fractional ABM & Outbound Lead | Helping B2B teams build pipeline from target accounts especially from closed/lost ones :)
Session
Most ABM content is theory. This live bootcamp walks participants through a real, low‑budget ABM program that took long‑cycle, "dead" enterprise deals and turned them into renewed pilots, partner status, and active revenue opportunities.
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